Branding Archives • Laugh Eat Learn

Create a Brand You Love: My Branding Process + Tips

Alexis Porter — Thu, 13 Feb 2025 08:03:30 +0000

You want to know what the professionals recommend. I take tips from my dentist on the best toothbrush, and advice from my hairstylist on the best shampoos. So maybe you’re curious – what does a brand designer recommend when it comes to branding? 🤔 My branding is something I take pretty seriously, and it’s done […]

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5 Ways to Improve the Branding For Your Small Business

Alexis Porter — Thu, 16 Jan 2025 08:03:55 +0000

When you started your business, you knew you needed a logo and brand colors. You probably spent a lot of time thinking about what font or shade of purple to use. But you might not have considered how – years later – the branding for your small business could be doing you a disservice. 😬 […]

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3 Font Trends in 2025

Alexis Porter — Thu, 19 Dec 2024 08:03:32 +0000

Believe it or not, the fonts you use in 2025 could send signals to your buyers. 👀 Font trends aren’t about bringing “trendy”, it’s about keeping your business and marketing up to pace with what consumers are looking for. Using trending fonts in your social media posts or product packaging can appeal to your target […]

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The Most Popular Font Types of 2024

Alexis Porter — Thu, 04 Jan 2024 08:03:00 +0000

Trends come and go, but my love of fonts has stayed consistent throughout the years. As a website designer, I play with a lot of typography and interact with various brands, and you notice common themes after a while. In 2023, it was common to see retro and handwritten styles. But as the year went […]

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The Summer Branding Inspo You Need

Alexis Porter — Thu, 08 Jun 2023 07:03:50 +0000

The summer always brings out the best in me. ☀️ The world feels a little bit lighter and brighter, and I can feel my energy increasing by the day. Honestly, it’s no wonder that a lot of brands find themselves feeling inspired by the summer sun! A summer-inspired brand can feel really welcoming, cheerful, and […]

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The Do’s and Don’ts of Using Canva Logos

Alexis Porter — Wed, 18 Aug 2021 22:03:20 +0000

Your branding does more than you think. People recognize your colors, images, and especially your logo. The last thing you want is to build your business around branding that you cannot trademark – and could easily be ripped off by a competitor. 😨 That is the danger of using Canva to create your logo. I […]

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